Been Awhile, Black Lodges
Been a couple days since a post, but here’s a good read.
Great article from Black Lodges, a creative agency in Germany, on the state of streetwear and how its changed drastically. It examines how the growth of the industry has been stunted. Mainly due to selling out, paired with big business emulation. Really interesting if you want to understand what’s going on in the market and while no names spoken, what some of your favorite big brands have done/ gone through. Regardless, if you have a passion for something do it. The funds will come later.